Overview

Launch smarter Web3 marketing campaigns powered by AI. Rally helps projects connect with real communities through authentic, verified engagement.

Why Projects Choose Rally

Traditional influencer marketing is broken. Rally fixes it with:

Real Communities, Not Bots: AI verification ensures authentic engagement
Pay for Performance: Only pay for verified, quality participation
Full Transparency: On-chain analytics and attribution
Automated Operations: Set it and forget it with AI-powered settlement
Global Reach: Access content creators across all time zones and languages

How It Works

Design Your Campaign

Set objectives, define missions, and configure reward parameters through our intuitive interface.

Fund Your Campaign

Deposit tokens into the smart contract. Funds are only released for verified engagement.

Launch & Monitor

Your campaign goes live immediately. Track performance with real-time analytics.

AI Verification

Intelligent contracts analyze each submission for quality and authenticity using our sophisticated scoring system. Learn how the scoring system works →

Automatic Distribution

Rewards are distributed on-chain to verified content creators - no manual processing needed.

Campaign Types

Awareness Campaigns

Build brand recognition with tweet missions that introduce your project to new audiences.

Community Growth

Drive meaningful engagement with reply and discussion missions that spark conversations.

Product Launches

Generate buzz around new features or token launches with coordinated campaign blasts.

Educational Content

Reward users for creating threads and detailed content that explains your project.

Key Features

🤖 AI-Powered Verification - GenLayer’s intelligent contracts ensure only quality engagement is rewarded through our advanced scoring system
⛓️ Multi-Chain Support - Deploy campaigns on Base and zkSync Era, with more chains coming soon
📊 Real-Time Analytics - Track impressions, engagement, and ROI with on-chain attribution
🎯 Flexible Missions - Create custom missions tailored to your campaign objectives

Alpha Partner Program

Join Rally’s Alpha Partner Program and be first to run decentralized marketing campaigns with:

0% fees during Alpha: No platform fees while in Alpha phase
Token incentive matching: Additional rewards for your campaigns
Featured placement + co-marketing: Premium visibility for your campaigns
Early influence on product roadmap: Shape the future of Rally

Campaign Pricing

Rally operates on a simple, transparent fee structure:

Platform Fee: 3% of distributed rewards
No Setup Fees: Free to create and launch campaigns
No Hidden Costs: Gas fees clearly displayed
Pay As You Go: Only pay for actual engagement

Referral Program

💡 Earn from Referrals: Know other projects that could benefit from Rally? Refer them and earn 10% of the Rally Point rewards allocated to their campaigns. Learn more about referrals →

Getting Started

Create your first campaign
Configure your campaign settings
Set up your missions
Launch and monitor performance

Resources

Ready to revolutionize your Web3 marketing? Start creating →